Ritual is a community-driven sauna and wellness space tucked into the heart of East Nashville. Rooted in intention, restoration, and connection, Ritual is designed to be a place to slow down, breathe, and come back to yourself. Their mission centers on creating an environment where people can reset in a space that feels grounding, warm, and deeply supportive.

We partnered with Ritual to develop a brand identity that reflects this essence—calm yet elevated, intentional yet inviting. We crafted a visual system that mirrors the experience of being inside their space: soft, soothing, and thoughtfully considered. From typography and color to emblem design and print applications, every detail was shaped to communicate clarity, care, and community. Bringing Ritual’s vision to life through design was an incredibly rewarding process, and we’re honored to support a space that encourages restoration and belonging in East Nashville.